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Online Marketing, Why Bother?

Today, most of your customers find little separation between doing business online and in real life (IRL). What starts online most often ends with an in-person visit. Or… if you do online marketing well, it continues online even after you provide the service.

It doesn’t matter what type of business you run. The customers you’re trying to attract are spending massive amounts of time online. 93% of online experiences start with a Google search. 8.5 billion Google searches happen every day.

While online, your target customers are checking reviews, searching for specific product answers, interacting with branded content, getting customer support, and viewing online ads.

Online marketing allows you to reach these individuals where they spend their time. You connect with them in those moments when they’re figuring out what they need, why they need it, and who to buy it from. Without online marketing, your competitors earn this business instead.

Our online marketing agency can help you systematically and reliably:

  • Generate brand awareness
  • Build trust 
  • Increase website and foot traffic
  • Convert high-quality leads
  • Retain customers

You don’t have to take our word for it. We’d much rather you heard it from our customers. Los Angeles-based businesses needed — but lacked — an online presence. Our online marketing agency built that presence around their business. Theirs isn’t an isolated experience. 

 

Online Marketing Channels: Where Online Marketing Services Get Things Done 

When many think of online marketing, ads come to mind. But doing online marketing with ads alone doesn’t work. If consumers can’t find you on other critical channels, they go elsewhere. Online marketing services help you build a presence across the channels that lead to business success like:

  • Directories, News Outlets, Blog Mentions, Reviews: Build a strong brand reputation on websites your customers trust. Generate valuable links that potential customers follow straight to your website. 
  • Content Marketing: Content marketing generates 3X the leads for 62% less than traditional marketing alone. Engage customers with high-value, helpful content, leverage that content to build trust, authority, and high-quality leads. Use content to guide visitors through the buyer’s journey from awareness to loyal customer.
  • Social Media Marketing: The average person spends over two hours a day on social platforms. Use a mix of paid and organic social media to earn a following of engaged individuals who want to share your brand with others. 54% of social media users research brands during their social media time.
  • PPC (Google Ads): Engage and reengage prospects and customers to generate revenues and increase customer lifetime value.
    Search Engine Optimization (SEO): 53% of traceable online traffic goes through Google. The average Click-Through Rate for the website in the number one position is nearly 27%. Our online marketing agency helps you increase your ranking in the most important searches for business success, driving more high-quality traffic to your site. We helped a dog training academy increase search results by 1,865.93%.

Important Numbers

Did you know 65% of people search for something on their phone first when they want to buy something? 79% will take meaningful online steps toward becoming a customer before making that purchase. 45% of people buy goods and services online that they will then receive in person.

Online and in-person are one continual and coherent experience. If you run a business, your online presence matters. Our Los Angeles online marketing agency can help you get real world results through online marketing. 

How Do I Beat Better-Ranking Competitors?

Here’s where the rubber truly meets the road. Maybe you have a fellow Los Angeles company that has a similar service offering as you. Perhaps they are beating you to the top of a search results page. 

If you want to beat better-ranking competitors on Google or otherwise, every aspect of SEO matters.

  • You can both be fighting to rank for the same or similar keywords, so you have to do it better than they do
  • You can both be fighting for online reviews, so you need more than they do 
  • You can both have similar content offerings, so your goal must be to offer more value through content marketing than they do

 



Beating a competitor is not always easy, but with a great SEO company guiding you, you can get a better rank than your competitor. 

Our Process

Do you want to generate more, higher-quality leads to propel your business forward?

You may be wondering if online marketing works for your kind of business. Maybe you’re a landscaping company, dog training service, home remodeler, design company or other very real-world, referral-reliant business. Is online marketing for you?

On this page, we’ll take a quick but data-supported look at:

1) what is online marketing?

2) why is online marketing important for all kinds of businesses?

How Our  Online Marketing Agency Works

Our online marketing agency employs data and research to build and implement an effective online marketing strategy for your unique business.
Research
Benchmarking
Competitors Analysis
Building a Strategy
Implementation
Monitoring
Research and analytics

Research

We research your target audience, what they need from you, how they make decisions, and how they find the services you offer. We gather additional data on the market, industry, messaging, and business landscape. This helps us determine which marketing channels are most important for your business and how to approach those channels to meet business goals.

Benchmarking

Benchmarking shows our online marketing agency what’s possible within your industry. How much traffic should you be getting daily and what percentage of those visitors should become leads and paying customers? It’s important to note that benchmarketing is only a starting point. Through online marketing services, we’ll work to beat the benchmarks. But we must know what they are to start.

Competitors Analysis

Competitors Analysis

No business operates in a vacuum. It’s critical to understand the competitive landscape, which includes both companies that sell what you do and those alternatives customers may choose instead. How are competitors reaching customers? What do you need to do better to increase your marketshare?

SEO Tactics

Building a Strategy

Based on research, benchmarking, and competition, we develop a comprehensive strategy to efficiently and cost-effectively increase brand awareness, generate leads, nurture leads into customers, and ensure customers are delighted to interact with the brand experience you’ve created.

Implementation

Implementation

Next, we implement the strategy we’ve created, ensuring that all pieces work together to achieve the clearly-defined goals we’ve established for the marketing plan.

Launch and Quality Assurance

Monitoring

As your Los Angeles online marketing agency, we track customer interactions and performance so that we can test, adapt, and optimize to maximize the return on investment we achieve for our clients. 

Want more website traffic that turns into customers?

We’ve got a proven track record of getting results for a long list of happy clients in Los Angeles and beyond. They’ve trusted us with their online presence. They know we are data-driven and transparent about what we do. What could building an online presence do for you? Check out our Delta K9 Academy in Los Angeles case study to see what’s possible.

Our Pricing

T1.
Berlin
$1000 / Month
  • 5 Keywords
  • Content Marketing (up to 4 posts)
  • Content Population
  • Onsite SEO (images, links, meta)
  • Offsite SEO (Backlinks)
  • Ongoing Competitors Research
  • Social Posts (up to 4)
  • Anti-Spam Protection
  • Security Monitoring
  • Reporting on Performance

Just as simple and robust as the city itself, the Berlin package is all about tending to each of the basics of an SEO strategy.

gET STARTED
T2.
Rome
$1500 / Month
  • 10 Keywords
  • Content Marketing (up to 6 posts)
  • Content Population
  • Onsite SEO (images, links, meta)
  • Offsite SEO (Backlinks)
  • Ongoing Competitors Research
  • Social Posts (up to 6)
  • Anti-Spam Protection
  • Security Monitoring
  • Reporting on Performance

Much like the city took a while to create and has a far-reaching reputation, the Rome plan is all about planning and reaching your target base through basic search engine optimization.

gET STARTED
T3.
New York
$2500
  • 15 Keywords
  • Content Marketing (up to 8 posts)
  • Content Population
  • Onsite SEO (images, links, meta)
  • Offsite SEO (Backlinks)
  • Ongoing Competitors Research
  • Social Posts (up to 6)
  • Anti-Spam Protection
  • Security Monitoring
  • Reporting on Performance

A bustling service offering much like the city itself, New York offers extensive behind-the-scenes work, more backlinking efforts, higher numbers of blog posts, and more to get your business the leads to need to see.

gET STARTED
T4.
London
Custom
  • TBD Keywords
  • TBD Content Marketing
  • Content Population
  • Onsite SEO (images, links, meta)
  • Offsite SEO (Backlinks)
  • Ongoing Competitors Research
  • Social Posts (up to 6)
  • Anti-Spam Protection
  • Security Monitoring
  • Reporting on Performance

London was customized for royalty, so the London plan is your all-custom plan and fitting for a king’s luxury — from on-site SEO to social media management, you get it all with only the best SEO services to yield the most profound results.

gET STARTED

OUR WORK SPEAKS FOR ITSELF

Testimonials

Play
Neev Kugel
Neev Kugel

These guys are the absolute best! I was referred to Deesse Media a few years ago by a friend who was working with them when I just started my business. Words cannot express the gratitude and appreciation that I hold for everyone at this company. Lana and her crew assisted me in developing a strategy on how to brand my company and maximize exposure to our market. Her team designed my logo, business cards, website, and everything relating to my online presence and social media. Their quality of work is second to none! Until this day I constantly receive compliments on how great our website and social media platforms look. The crew at Deesse Media is knowledgeable, communicative, ethical, and extremely professional. If you are looking to elevate your business to the next level, look no further and do yourself a favor by contacting them. You will not be disappointed!

Max Nottingham

Our website was very outdated. With more competition coming into play, we needed help with redesigning our website and bigger online presence. We did complete rebranding from choosing new colors to taking new pictures, videos, and before and afters. We were not on the first page go Google before and Deesse Media helped us with that. It took about 3 to 6 months to get to that point. We’re now number 1 for keywords related to our business.

I’d recommend Dessee Media to everybody that I know to help with their business and grow online. They helped our business a lot. We’re generating way more income than we generated before. Thank you, Deesse Media!

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